A design leader with an expertise in leading design and research teams while creating data-informed, human-centered experiences that businesses and brands leverage to connect, expand, and maintain valuable customer relationships.

Ecommerce and strategic digital experiences.

Irish Titan: Digital Creative Direction, UX, UI & Visual Design, Design and Content Strategy, Brand refresh (2018)


At a glance

Irish Titan aimed to boost leads and clarify its vision for prospective clients and employees alike.

As the creative/design lead, I collaborated with sales, project management, engineering, and fellow creatives in revamping the website and refreshing the brand identity.

Our approach prioritized potential clients by emphasizing case studies and making our process and capabilities easy to find and understand.

To captivate potential employees, we recognized that spotlighting impact stories from previous projects, alongside team culture, company values, and attractive perks, would be key areas to highlight.

This experience served as their website from 2018–2021.

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Darin, the CEO/Owner of Irish Titan, brings his distinctive business and team culture beliefs front and center on our website. Check out the Process and Culture pages below for a glimpse.

I had the opportunity to showcase my visual design expertise through a range of illustrations, infographics, and icons for the site. These visuals, excluding the Golden Circle, found their way into diverse digital and print materials, enriching our brand's presence.

 
 

Process page

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Culture page

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